top of page
The Marketing Mantra
This blog is meant to provide business owners with the tools and resources to manage digital marketing campaigns using Google tools. Find the answers to your questions and start reaching your business goals.
Subscribe to get resources sent to your inbox.
Search


Google Ads Budget Formula
How much does Google Ads cost? Well that is tough to answer specifically. Because each industry has different cost estimates. And the...
Mar 121 min read
0 comments


Recommended Budget for Google Ads
When it comes to Google Ads, we know there is a cost per click. But how much should you really budget for your Google Ads campaigns to be...
Mar 101 min read
0 comments


Transparent Budget Policy
At KaeRae Marketing, we pride ourselves on being honest and transparent with our clients. Our big focus is to ensure you fully know how...
Mar 72 min read
0 comments

Master Google Yourself or Trust the Experts
In the world of digital marketing, you've got two paths to success: learn to master Google yourself or partner with experts who live and...
Feb 152 min read
0 comments

Why Working with a Google Ads Certified Expert Matters for Your Business Success
When it comes to investing your marketing budget, working with a certified Google Ads expert can make the difference between wasting...
Feb 102 min read
0 comments

How Much Does Google Ads Actually Cost?
The real cost of Google Ads isn't a one-size-fits-all answer. Let's break down the exact formula you need to calculate your perfect...
Feb 92 min read
0 comments


Take the Quiz: Organic or Paid 🤷🏻♀️
Finding Your Perfect Digital Marketing Strategy: Organic vs. Paid Making the right choice between organic and paid marketing strategies...
Feb 81 min read
0 comments


How to Decide Between SEO and Google Ads
SEO and Google Ads: Which Path to Choose for Your Business Growth The journey to increasing your online visibility and attracting more...
Feb 72 min read
0 comments

Google Ads Budget Guide: Calculate Your Perfect Ad Spend
Understanding Google Ads costs can feel overwhelming, but calculating your ideal budget doesn't have to be complicated. This...
Feb 62 min read
0 comments


2 Ways to the Top of Google Search
The Two Paths to Google Search Success: Time vs. Money When it comes to reaching the coveted top spot on Google, businesses have two...
Feb 51 min read
0 comments

Transparent Google Ads Budget Policy: No Hidden Fees, No Games
The Truth About Our Transparent Google Ads Budget Policy Let's cut through the confusion about Google Ads management. If you've ever...
Feb 42 min read
0 comments


Organic vs Paid Ads
Understanding Organic vs Paid Ads: Your Path to Google Success Getting more website traffic is a common challenge for businesses, but...
Feb 31 min read
0 comments


Stop! Watch This Before Spending Another Dollar on Google Ads 🚫
Why Your Business Needs a Google Audit: Unlock Hidden Growth Opportunities Is your online presence truly working for your business, or...
Jan 281 min read
0 comments

The 2 Paths to Google's First Page: SEO vs. Google Ads - What's Right for Your Business?
Google's First Page When it comes to getting your business to the top of Google's search results, you have two main options: Search...
Jan 242 min read
0 comments

SEO vs Google Ads: How to Choose the Right Strategy for Your Business in 2025
SEO vs Google Ads: When it comes to improving your online visibility, you're faced with a crucial decision: Should you invest in SEO...
Jan 232 min read
0 comments

Why Combining SEO and Google Ads Creates the Ultimate Digital Marketing Strategy
In today's digital landscape, businesses often debate between focusing on SEO or Google Ads. However, the most successful companies...
Jan 222 min read
0 comments

What is Paid Advertising Traffic? A Simple Guide for Business Owners
In today's digital landscape, businesses need to understand the power of paid advertising traffic and how it can drive growth. Let's...
Jan 212 min read
0 comments

Google Ads: Budget Formula
In this video, I break down a simple yet effective formula to help you determine how much your Google Ads budget should be. Whether...
Dec 17, 20241 min read
0 comments

What’s Driving Your Google Quality Score, and How Can You Boost It?
Okay, let’s talk about Google Quality Score—that magical number that decides how much Google loves your ads and how much you’re going to...
Dec 12, 20243 min read
0 comments


The swift and agile fighter...Google Ads
The Fearless Champion of Instant Visibility If SEO is a wise old sage, Google Ads is a swift and agile fighter. You’ll experience instant...
Nov 19, 20241 min read
0 comments
Blog Post Categories
bottom of page