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The Marketing Mantra
This blog is meant to provide business owners with the tools and resources to manage digital marketing campaigns using Google tools. Find the answers to your questions and start reaching your business goals.
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Feb 152 min read
Master Google Yourself or Trust the Experts
In the world of digital marketing, you've got two paths to success: learn to master Google yourself or partner with experts who live and...
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Jan 242 min read
The 2 Paths to Google's First Page: SEO vs. Google Ads - What's Right for Your Business?
When it comes to getting your business to the top of Google's search results, you have two main options: Search Engine Optimization (SEO)...
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Jan 232 min read
SEO vs Google Ads: How to Choose the Right Strategy for Your Business in 2025
When it comes to improving your online visibility, you're faced with a crucial decision: Should you invest in SEO (Search Engine...
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Jan 222 min read
Why Combining SEO and Google Ads Creates the Ultimate Digital Marketing Strategy
In today's digital landscape, businesses often debate between focusing on SEO or Google Ads. However, the most successful companies...
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Jan 212 min read
What is Paid Advertising Traffic? A Simple Guide for Business Owners
In today's digital landscape, businesses need to understand the power of paid advertising traffic and how it can drive growth. Let's...
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Jan 202 min read
What is Organic Traffic? A Simple Guide to Free Website Visitors
Understanding organic traffic is crucial for any business looking to establish a strong online presence. In this guide, we'll break down...
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Jan 152 min read
5 Game-Changing SEO Tactics Your Business Can't Ignore in 2025
Let's cut through the fluff – your website's probably not ranking as well as that fancy coffee shop down the street. But don't worry,...
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Jan 104 min read
What’s a Google Audit, Anyway?
Is your business making the most out of Google? You might think so—but what if there’s more potential just waiting to be unlocked? It’s...
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Jan 93 min read
Top 7 Google Audit Insights That Can Save Your Business
Think everything’s fine with your online presence? Think again. Without regular check-ups, your business could be bleeding customers...
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Jan 94 min read
Stop Guessing, Start Growing: Why Your Business Needs a Google Audit
Think everything’s running smoothly with your online presence? It’s time to double-check. In the fast-paced digital world, it’s easy to...
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Jan 63 min read
10 Reasons Your Business Needs a Google Audit (Like, Yesterday) 🔍
Let's cut to the chase – if you're not regularly auditing your Google presence, you're basically showing up to a gunfight with a butter...
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Dec 31, 20241 min read
The Secret to Massive Business Growth with Google
All businesses should consider Google a resource and powerhouse to business growth. And when I say all businesses, I mean it. Any type of...
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Dec 26, 20243 min read
What Are Backlinks, and Why Do They Matter for SEO?
Alright, let’s get straight to it—backlinks. They’re one of the most talked-about topics in SEO, but what are they really? And why does...
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Dec 24, 20241 min read
How do I know if I need help with Google?
How do I know if I need help with Google? Here are some signs you might be spinning your wheels on your own. 1. If you are not seeing...
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Dec 19, 20243 min read
How Can SEO Benefit Your Business?
If you’re running a business and not thinking about SEO, let’s just say you’re leaving money on the table. Seriously. The world of...
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Dec 17, 20241 min read
Google Ads: Budget Formula
In this video, I break down a simple yet effective formula to help you determine how much your Google Ads budget should be. Whether...
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Dec 12, 20243 min read
What’s Driving Your Google Quality Score, and How Can You Boost It?
Okay, let’s talk about Google Quality Score—that magical number that decides how much Google loves your ads and how much you’re going to...
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
Dec 10, 20241 min read
The Real Reason I created this Google Community
I am a giver, a helper, and a people pleaser. I want to help anyone I can. My unique knowledge is very helpful for every business out...
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Dec 5, 20242 min read
How do we ensure our website is optimized for mobile devices according to Google's standards?
Let’s be real—if your website doesn’t work well on mobile, you’re losing business. It’s that simple. Google says it, and your customers...
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Dec 3, 20241 min read
Verify your Google Business Listing
Attention business owners! Are you overlooking the importance of verifying your Google Business listing? Let's dive into why this step is...
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