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The Marketing Mantra
This blog is meant to provide business owners with the tools and resources to manage digital marketing campaigns using Google tools. Find the answers to your questions and start reaching your business goals.
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Have Questions? Request a Google Audit
Have you ever done a Google search to see where you rank, only to become obsessed with your competitors? Then you begin to spiral into,...
Sep 23, 20241 min read
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How Does My Google Strategy Work?
The Google Strategy that Focuses on Growth Google is a huge asset to any business that wants to increase the number of people who find...
Sep 19, 20243 min read
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Difference between daily and monthly budget on your Google Ads campaign
What is the difference between the daily and monthly budget for your campaign? When setting your budget in Google Ads, you will be asked...
Sep 9, 20241 min read
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AI's Role in Google's Algorithm: What You Need to Know
Artificial Intelligence (AI) is transforming many aspects of our lives, and Google's algorithm is no exception.
Sep 5, 20242 min read
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AI and Google
I get asked a lot about AI’s role in Google’s algorithm. Right now, Google is deciding what is acceptable when it comes to AI-generated...
Sep 2, 20241 min read
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Quick Google Ads tips
Here are a few tips for those using Google Ads for your business. 1. Google Ads strategy can be extremely specific to target your ideal...
Aug 26, 20241 min read
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Does My Business Need Google Business?
Does your business need Google Business? Google Business is a great profile to start building credibility with Google. Being the “local...
Aug 19, 20241 min read
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Google Ads vs Facebook Ads
People often ask me why I only use Google Ads, not Facebook Ads, for my clients. First, I say I hate Facebook. I do not like it as a...
Aug 15, 20241 min read
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Universal Analytics is getting Deleted.
Can we talk about Google Analytics here for a second? I am sure you don’t get excited to check your website analytic data monthly like I...
Aug 8, 20241 min read
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Upgrade to Google Analytics 4 (GA4)
The truth behind Google Analytics 4 is that you have no choice but to upgrade to it. Universal Analytics will be gone forever on July 1,...
Aug 1, 20241 min read
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Are you looking for a Google Guide?
Do you have a Google guide? That person can help you along the way to figuring out Google. You may be brand new into having your own...
Jun 27, 20241 min read
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Unlocking the Power of Google My Business Course is Your Answer
Are you ready to Unlock the Power of Google My Business? Welcome to a course that could change the game for your business. Picture this:...
Jun 20, 20242 min read
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What is Google Tag Manager?
What is Google Tag Manager and how can it benefit your business’s marketing? Hi! My name is Kelsey, entrepreneur and Google Certified...
Jun 6, 20241 min read
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Google Business for Local Marketing
Google My Business is a great way to enhance your local marketing efforts! Hi! My name is Kelsey, and I am an entrepreneur and Google...
May 30, 20242 min read
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Are Google Ads Good for Small Businesses?
Are Google Ads good for small businesses? The answer might surprise you! Hi! My name is Kelsey, and I am an entrepreneur and Google...
May 23, 20241 min read
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What Is Google Drive?
Let me share a secret with you about Google Drive, a fantastic tool that I highly recommend for anyone looking to streamline their file...
Mar 28, 20241 min read
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What are Conversions?
Welcome, readers! If you've ever felt left in the dark about what's happening on your website, you're not alone. Today, we're going to...
Feb 22, 20242 min read
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What are Google Ads?
Google Ads is a powerful advertising platform.
Jan 25, 20241 min read
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What is Google Business?
GMB is a free tool provided by Google that allows businesses and organizations to manage their online presence across Google.
Jan 18, 20242 min read
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What is Local SEO?
Local SEO, or Search Engine Optimization, is like the local superhero for businesses trying to conquer the online world. Imagine you have...
Jan 15, 20241 min read
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