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The Marketing Mantra
This blog is meant to provide business owners with the tools and resources to manage digital marketing campaigns using Google tools. Find the answers to your questions and start reaching your business goals.
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Dec 17, 20241 min read
Google Ads: Budget Formula
In this video, I break down a simple yet effective formula to help you determine how much your Google Ads budget should be. Whether...
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Dec 12, 20243 min read
What’s Driving Your Google Quality Score, and How Can You Boost It?
Okay, let’s talk about Google Quality Score—that magical number that decides how much Google loves your ads and how much you’re going to...
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Dec 10, 20241 min read
The Real Reason I created this Google Community
I am a giver, a helper, and a people pleaser. I want to help anyone I can. My unique knowledge is very helpful for every business out...
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Dec 5, 20242 min read
How do we ensure our website is optimized for mobile devices according to Google's standards?
Let’s be real—if your website doesn’t work well on mobile, you’re losing business. It’s that simple. Google says it, and your customers...
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Dec 3, 20241 min read
Verify your Google Business Listing
Attention business owners! Are you overlooking the importance of verifying your Google Business listing? Let's dive into why this step is...
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Nov 28, 20242 min read
3 best practices for utilizing Google Analytics to track website performance?
Google Analytics is an incredible tool that offers a wealth of information. If you have a website, you need to drop everything and...
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Nov 26, 20241 min read
Let Me Guide You Through Google
I am a certified Google expert if you don't know me. I absolutely love the power of Google to learn and to connect with others. You might...
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Nov 21, 20242 min read
3 Tips to optimize your Google Business profile to attract more local customers?
Google Business is a perfect starting point for a new business. The best thing about it is that it’s free. You can get your business...
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Nov 19, 20241 min read
The swift and agile fighter...Google Ads
The Fearless Champion of Instant Visibility If SEO is a wise old sage, Google Ads is a swift and agile fighter. You’ll experience instant...
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Nov 14, 20242 min read
What are the most effective Google Ads campaign strategies for any type of business?
First, Google Ads is a strategy that can quickly generate new traffic for any business. If your business just got started, Google Ads...
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Nov 12, 20241 min read
The Wise Old Sage...SEO
Imagine SEO as a wise old sage. Sure, you’d like it to move a little faster. But you acknowledge that the strength of this warrior is...
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Nov 5, 20241 min read
The Question is... SEO vs Google Ads
There is no one-size-fits-all answer to the age-old question of SEO vs Google Ads. Your business's path depends on your goals, timelines,...
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Oct 29, 20241 min read
How Does My Google Strategy Work?
How Does My Google Strategy Work? Google is a huge asset to any business that wants to attract more visitors to its website. However,...
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Oct 22, 20241 min read
NAP Consistency
NAP, have you heard of this before? Not let's go take a Nap. But NAP. Name. Address. Phone #. This is something that helps Google trust...
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Sep 23, 20241 min read
Have Questions? Request a Google Audit
Have you ever done a Google search to see where you rank, only to become obsessed with your competitors? Then you begin to spiral into,...
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Sep 2, 20241 min read
AI and Google
I get asked a lot about AI’s role in Google’s algorithm. Right now, Google is deciding what is acceptable when it comes to AI-generated...
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Jun 27, 20241 min read
Are you looking for a Google Guide?
Do you have a Google guide? That person can help you along the way to figuring out Google. You may be brand new into having your own...
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May 14, 20242 min read
Goodbye Universal Analytics: What You Need to Know
Let's recap what Google Analytics is. Our go-to tool for monitoring and analyzing user interactions across various platforms and devices...
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