All businesses should consider Google a resource and powerhouse to business growth. And when I say all businesses, I mean it. Any type of business would see great impact if it dedicated time and money to this platform.
The reason is, think about your customers. When they need your services, where do they go to find the solution to their problem? Google! We all do.
Business owners think about social media because most people spend hours a day there. The difference is that those people aren’t actively looking for you; they are scrolling. When someone goes to Google, they are in action mode, looking for the best option to solve their problem.
Many businesses I have worked with that have seen the greatest success are;
Plumbers, HVAC, Roofers, Landscapers, Tree Removal, House Cleaning.
These business customers use Google to find the service they need.
For example, one of the plumbers I have worked with for several years on both Google Ads and SEO strategies.
The year before we started working together, they received an average 50 calls/leads a month.
In the first year, we redesigned the company's website and fully optimized its SEO strategy.
Plus, I created Google Ads for them. They increased their call volume to 100 calls per month.
The second year, we continued optimizing and growing to an average of 200 calls per month.
And in the most recent year, we reached an average of 300 calls per month.
This is a great example of the power of Google and the growth that can happen over time.
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